CANADIAN TIRE
Designing a suite of digital/print assets for Triangle Rewards.
PROJECT TYPE
Branding assets, print, digital, email, web design
TIME DURATION
May 2023 - Present
PERSONALITY
Bold, geometric, minimalism, bright, red
ROLE
Integrated/Production Designer
Overview
Triangle Rewards is Canadian Tire Corporation’s loyalty program, used across multiple retail banners. It drives engagement through digital and in-store promotional campaigns, personalized offers, and brand experiences across print, digital, and retail touchpoints.
PRINTS/DIGITAL
Triangle Registration
Assets created to encourage CT customers to register for the Triangle Rewards program.
PRINTS/DIGITAL
Triangle Credit cardmembers
Assets created to encourage CT customers to register for the Triangle Rewards program.
Bonus CT Money
Triangle Partnerships
CANADIAN TIRE
Dedicated Emails